Jewelz is this and Artz is that

Zed in the End

Graduated from the School of Jewellery at Birmingham city University. Jewellery designer and artist, Jose Lima decided to pursue his passion to create innovative custom-made jewellery and mouth jewellery known as Grillz.

After 5 years of working for other big Jewellery brands based in London, Jose decided to launch his official web store in 2022 to further grow his already established community and remain independent. After feeling like his true artistry could never develop and flourish to its full potential while working for only profit-driven corporations.

‍Unhappy with the disconnect between urban street culture and the luxury jewellery industry, Jose decided to launch JEWELZANDARTZ.

A brand that strives to create a hub for young creatives ranging from music, art, photography, videography, and anything street. Today, JEWELSANDARTZ’s goal is to make high-quality custom jewellery affordable to everyone while creating a platform for not only lovers of jewellery but also creatives and young entrepreneurs through events and collaborative work.

Jewelz is this and artz is that Zed in the End.

Life is artz and we are talented.


We started JEWELZANDARTZ to bridge the gap between the urban culture and luxury industry. We believe that everyone should be able to express themselves through their jewellery and art, and we want to make high-quality custom jewellery affordable for everyone. We're inspired by artists who want to show off their creativity with their custom designs, and we believe that you should never be limited by what you can afford when it comes to expressing yourself through your jewellery and art.

We hope you love our products as much as we do!


Jewelzandartz

Zed in the End